The film features three young men from different ends of Russia united by the casting call for Gosha Rubchinskiy show in January 2017. As the show draws nearer, Andrey, Ivan and Kirill reflect on their surroundings – the southern town of Krasnodar; Divnogorsk, a Siberian town on the great Yenisei River; and the host city of Kaliningrad, seen by Kirill from a new perspective. They share their thoughts, eventually finding themselves backstage at the fashion show, surrounded by others who have made similar journeys.
This documentary short continues the collaboration between INRUSSIA and Gosha Rubchinskiy which began with a printed guidebook to Kaliningrad. The guidebook, presented at the designer's show, marked the beginning of INRUSSIA's publishing activity.